The effective use of social media for accountants
Member price: £144.50 + VAT
Non-member price: £170 + VAT
Please note, the ICAS member discount will be applied after checkout.
Glasgow, 12 December 2019
This very practical and applied half day course provides lots of up-to-date, relevant and engaging examples of how to use social media to raise your profile and win new business.
What you will learn
The course offers practical insights into LinkedIn and Twitter (including a brief outline of YouTube and Facebook) and provides an overview of how they can be utilised on an individual and business level. Delegates will be guided through the mechanics of each site, which works best based upon personal and business needs and a strategy for managing social media content. It will provide a raft of the basic social media tools in order for you to be able to use them in your job the very next day.
Who should attend
This course is designed for accountants who want to realise their potential and win new business by focusing on and sharpening their online presence. It is primarily aimed at those with a basic knowledge of social media or those who wish to build upon their existing knowledge and get up to date with recent developments.
It is especially suited to accountants who are keen to build their client and third-party referrer bases, improve internal and external corporate communications, enhance their brand and enter into strategic alliances.
Note: A similar course is available for those delegates based in England.
The effective use of social media for professionals