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MoralDNA™ - free online moral personality tool

Gauge your morality

ICAS partners with the market-leading global behavioural profile provider, MoralDNA™, to help members discover workplace culture and values, as well as gaining a new level of personal insight

Through their ethical behaviour, CAs are a force for good in the organisations in which they work and ICAS recognises the power of every individual CA – The Power of One – to influence those around them.

ICAS is calling on every CA to place ethical leadership at the heart of their professional responsibilities, to shape the culture and values of their organisations, to help re-establish ethics at the core of business practice, and to rebuild public trust in business.

What is MoralDNA™?

MoralDNA™ is the leading online moral personality profile assessment, which is free of charge for all of our members around the world and becomes a key part of The Power of One.

The tool provides our members with a clear snapshot of their ethics preferences and behaviours. From global corporations to individuals - professionals from over 200 countries are accessing MoralDNA™ to discover their workplace culture and values, as well as gaining a new level of personal insight.

Co-designed by the ‘Corporate Philosopher’, Professor Roger Steare, the tool can reveal your decision-making preferences and will be used to quantify the preferences of our membership towards different aspects of ethical behaviour: the ethics of Obedience, Care and Reason. The tool will even measure ‘who you are personally’, against ‘who you are at work’ to see how you adapt to different situations.

Upon completion, you will receive your own personalised analysis and be able to discover your ethical preferences. We hope that by using the tool, it will help you to think ethically, make good decisions and do the right thing. Data is securely and privately held.

Take part in MoralDNA™

Ethics and The Power of One

ICAS calls on every CA to place ethical leadership at the heart of their professional responsibilities

2022 06 financesus 2022 06 financesus
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The mark and designation “CA” is a registered trade mark of The Institute of Chartered Accountants of Scotland (ICAS), and is available for use in the UK and EU only to members of ICAS. If you are not a member of ICAS, you should not use the “CA” mark and designation in the UK or EU in relation to accountancy, tax or insolvency services. The mark and designation “Chartered Accountant” is a registered trade mark of ICAS, the Institute of Chartered Accountants of England and Wales and Chartered Accountants Ireland. If you are not a member of one of these organisations, you should not use the “Chartered Accountant” mark and designation in the UK or EU in relation to these services. Further restrictions on the use of these marks also apply where you are a member.

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